Business users will spend many hours per day inside the internal tools used to run a company. If a company's internal tools are slow, unintuitive, and hard to use, then the whole company suffers.

Building and maintaining high-quality internal tools is hard. Whether they are coded from scratch, or built by fiddling around in a drag-and-drop environment, they take substantial engineering and design investment to make fast, pretty, and easy to use. Maintaining a traditional codebase, or a visual web of components and fragmented code {{snippets}}, in the face of dynamically-changing business requirements while upholding the quality bar, is even harder.

We believe there is a better way. We believe internal tools can both be high-quality AND incur zero engineering and design cost. In essence, every internal tool can be decomposed into a data browser and a palette for taking a set of business actions. Dataland specifically targets these key UI patterns and bundles the critical data infrastructure necessary to deliver them in a high-performance and scalable way. With Dataland, you get an opinionated UI/UX with the highest performance + best design possible - completely out of the box.